RØST: Giving every young person the courage to speak up

We had the opportunity to help Røst in developing a comprehensive business plan aimed at strengthening their organization and empowering an even greater number of young voices.

Task

In the Autumn of 2022, RØST reached out to us seeking assistance in developing a comprehensive strategy and business plan to support their funding application.

RØST is a non-profit speech school dedicated to empowering young individuals to speak through various speaking courses, workshops, and events. Their approach is rooted in classical rhetoric, emphasizing the integration of body, and voice, and addressing nervousness.

As a non-profit organization, RØST relies on grants from funds to expand its operations and reach a larger audience of young people. To achieve their ambition of becoming a fully realized organization, they sought guidance in identifying the right strategic direction and formulating a comprehensive business plan for the future.

Solution

In order to clarify Røst's Brand DNA and establish its strategic pillars, we facilitated a workshop where we identified the essence of Røst, which will serve as their guiding star, providing direction and coherence for all future brand activities. Following the workshop, we proceeded to develop Røst's future Strategic House, which incorporates the existing and future strategic pillars of the organization.

The strategic house served as a frame for the business plan that we developed for Røst. . By defining Røst's Purpose as giving every young person the courage to speak up, we established the essential pillars that would drive us towards achieving this goal.

With this strategic direction, we delved into key segments, key partners, key resources, and key activities using the Business Model Canvas. This allowed us to identify and prioritize the crucial elements required for Røst's success. Furthermore, we examined the cost structure and revenue streams to ensure the long-term viability and sustainability of the organization.

As a result, the business plan was finalized, and Røst submitted a comprehensive funding application.

A 3-year grant from the Tuborg Foundation

We are delighted to share that Røst has been awarded a 3-year grant from the Tuborg Foundation. This significant achievement strengthens Røst with the necessary resources to develop new public speaking formats and empower an even larger number of young individuals to find their voice.

We're excited to follow Røst's future journey!